I genuinely do not understand the bonus of “Name recognition” in American politics
Cuomo is ShitFlakes.
The average American reads at below a sixth grade level and Americans aren’t exactly known for being readers. Americans tend to vote in a similar way to how they buy cereal. Imagine ShitFlakes has a heavy ad buy in Joe Blow’s region around NYC. At the supermarket Joe gets to the cereal aisle and his hand reaches for ShitFlakes. He only sort of realizes he’s about to put that overpriced garbage into his cart because of very large number of times he’s seen it on his screens.
Joe is middle aged, lived in NYC his whole life, and he loves CNN. He’s literally heard or seen the name Cuomo more than 10,000 times because it’s not only the surname of the ShitFlakes governor but also Mario Cuomo and Chris Cuomo too.
Cuomo is ShitFlakes.
The average American reads at below a sixth grade level and Americans aren’t exactly known for being readers. Americans tend to vote in a similar way to how they buy cereal. Imagine ShitFlakes has a heavy ad buy in Joe Blow’s region around NYC. At the supermarket Joe gets to the cereal aisle and his hand reaches for ShitFlakes. He only sort of realizes he’s about to put that overpriced garbage into his cart because of very large number of times he’s seen it on his screens.
Joe is middle aged, lived in NYC his whole life, and he loves CNN. He’s literally heard or seen the name Cuomo more than 10,000 times because it’s not only the surname of the ShitFlakes governor but also Mario Cuomo and Chris Cuomo too.