‘the enigma of success in an industry that has no franchise value’

Motherfucker what does that mean? You’re bad at branding? Your perception as an industry positive is low among consumers because of your hostile stance toward your own customers? That’s because the things that make you the most money and secure your future involve dicking people over. So you have no incentive to change. Is this what you’re saying? So no matter how good you do it’s still bad for your franchise so you must commence layoffs to push even more profit? That about cover it?

Regardless, I’m so glad capitalism has decided that these subsequent layoffs are no-one’s fault.